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This article focuses on Emma Swan's New York apartment.
For her Boston apartment, see Swan Boston Apartment.

Sorry, my place is just kind of a mess right now.
Emma to Walsh src

The Swan New York Loft is a Land Without Magic location on ABC's Once Upon a Time. It first appears in the eleventh episode of the third season.


After First Curse
When the dark curse is undone, Emma and Henry obtain false memories of their life together. As Emma recalls, a fire broke out in her apartment in Boston, which caused her and Henry to start their lives over in New York. ("Going Home", "New York City Serenade")

During Second Curse

A year later, it is morning in New York City. Emma wakes up in her new apartment and makes breakfast for herself and Henry. As she serves the hot cocoa, Henry points out that something is missing, and Emma adds cinnamon in their drink. Suddenly, the doorbell rings. Henry asks if someone's coming over, but Emma says no. She answers the door to see a strange man dressed in pirate clothes, and he claims to know her. He tries to convince her that her family is in danger, but Emma says that her family is right here. The stranger says that he can make her remember and attempts to give her true love's kiss, but it doesn't work. She knees him in the groin and ignores his profuse explanations by slamming the door closed, before she resumes her breakfast. ("Going Home")

A woman named Mrs. Cuse looks after Henry while Emma is on a date with Walsh. When Emma returns home, Mrs. Cuse informs her that Henry was quiet tonight, but Henry merely explains that he was concentrating on playing his video game. Emma joins him and as they play, Henry is curious to know how Emma's date went. When he hears that Walsh proposed to Emma, he urges her to accept, since Walsh has proven himself to be serious, and won't leave her like his biological father did. The following morning, Henry is getting ready for school. Emma hands him a permission slip for a field trip and opens a note that Hook gave her which is the address for Neal's apartment in the city. Henry sends a text to Walsh asking him to come over for dinner at eight o'clock and later informs Emma about this.

Emma regains her memories from a potion that Hook gives her and the two of them share a drink in her apartment. She learns that her family has been re-cursed by someone powerful. Emma then heads to the rooftop with Walsh, where she rejects his proposal; citing that she has to take care of past business. Walsh reveals knowledge about the memory potion and violently attacks Emma after turning into a flying monkey. Emma shoves him off the roof. Over breakfast the next morning, Emma tells Henry that she needs his help with a case. Henry is overjoyed at the prospect of no school and a trip with his mother. When Hook arrives, Emma gives Henry a cover story about him and Emma puts on her red leather jacket before the three head to Storybrooke. ("New York City Serenade")


On-screen Notes

  • The apartment number is the same as its first episode's number—311.[1] ("Going Home", "New York City Serenade")
  • The city view from the top of Emma's apartment building[2] is the same as the view seen from the top of Neal's apartment building in "An Untold Story",[3] indicating that the two buildings are located in the same neighborhood. ("New York City Serenade")


Popular Culture

Props Notes

  • The mugs over Emma's kitchen sink,[6] which are used to serve hot cocoa in the morning, are beige Dinera mugs from IKEA[7] (the exact model is no longer available). Emma's breakfast plates[8] are beige Dinera plates from IKEA.[9] ("Going Home", "New York City Serenade")
    • Matching Dinera side plates,[10] bowls[11] and saucers[12] can also be seen on the kitchen shelf.[13] ("Going Home", "New York City Serenade")
  • Emma's drinking glasses[14] are Fabulös glasses in green from IKEA[15] (the exact color is no longer available). ("Going Home", "New York City Serenade")
  • The book that Henry is putting into his schoolbag in the morning[16] is the same book prop that was used for Mary Margaret's copy of The Mysterious Island by Jules Verne in "7:15 A.M."[17] and "Skin Deep",[18] and Ruby's copy of the same title in "Tiny".[19] However, Henry's book is too far away to make out the title. ("New York City Serenade")
  • There are two Grundtal wall shelves in stainless steel from IKEA[20] over Emma's kitchen counter[21] (the exact size is no longer available). ("Going Home", "New York City Serenade")
    • The hooks hanging from the shelves[21] are Kungfors stainless steel s-hooks from IKEA[22] (the exact model is no longer available). ("Going Home", "New York City Serenade")
  • According to the label, the bottle that Hook and Emma are drinking from contains Jamaican Dark Rum from "Santa Christ[obscured]".[23] ("New York City Serenade")

Set Dressing


Illustration by Arthur Rackham

  • In the apartment,[35] there is a poster by the famous book illustrator Arthur Rackham, which contains one of his illustrations from Alice's Adventures in Wonderland. It shows Alice surrounded by a group of creatures, including the Dodo. The caption says "Rackham in New York".[36] ("New York City Serenade")
  • The cuckoo clock on the wall[16] is a white Torre & Tagus Village Cuckoo Clock.[37] ("New York City Serenade")
  • There is a simplehuman tension arm paper towel holder[38] on Emma's kitchen table.[39] ("New York City Serenade")
  • On Emma's desk,[40] there is a Linen Document Box from Restoration Hardware.[41] ("New York City Serenade")
  • On the shelf beneath the cuckoo clock,[42] there is a Casa tissue box cover in white from Umbra[43] and a white Menu A/S Double Candleholder.[44] ("New York City Serenade")
  • There is a High and Dry dishrack from Black+Blum[45] and a Joseph Joseph Elevate carousel kitchen utensil set[46] on the kitchen counter (note that Emma's kitchen tools are facing inward, to hide the brand name).[47] ("New York City Serenade")
  • Emma's dish brush[48] is a green Plastis dishwashing brush from IKEA.[49] ("New York City Serenade")
  • A Grundtal paper towel holder from IKEA[50] is hanging over the countertop in Emma's kitchen.[51] ("New York City Serenade")
  • Two white Sockerärt vases/jugs from IKEA[52] are sitting on Emma's kitchen shelves.[53] ("New York City Serenade")
  • One of the framed pictures in Emma's living room[57] was later used to decorate Mr. Gold's hotel suite in "An Untold Story".[58] ("New York City Serenade")
  • A "The End" bookend from CB2[59] (no longer available) is sitting on Emma's shelf.[60] ("New York City Serenade")
  • On the kitchen table,[61] there is an Anthropologie Faccia Serving Bowl[62] (no longer available) and a Knyck napkin holder from IKEA.[63] ("New York City Serenade")

Filming Locations


Note: "Archive" denotes archive footage.


  1. File:312YouReadySwan.png
  2. File:312YouTalkingAbout.png
  3. File:523ReginaVSEvilQueen.png
  4. File:311Alarm.png
  5. File:311WateringThePlants.png
  6. File:311CupOfCocoa.png
  7. DINERA: Mug, beige, white. IKEA US. Archived from the original on January 1, 2018.
  8. File:311ServingBreakfast2.png
  9. DINERA: Plate, beige. IKEA US. Archived from the original on March 10, 2018. (Old model; the one in Emma's apartment)
    DINERA Plate, beige. IKEA US. Retrieved on April 16, 2019. (New model; virtually indistinguishable from the old one)
  10. DINERA: Side plate, beige. IKEA US. Archived from the original on January 3, 2018. (Old model; the one in Emma's apartment)
    DINERA Side plate, beige. IKEA US. Retrieved on April 16, 2019. (New model; indistinguishable from the old one)
  11. DINERA: Bowl, beige. IKEA US. Archived from the original on December 1, 2016. (Old model; the one in Emma's apartment)
    DINERA Bowl, beige. IKEA US. Retrieved on April 16, 2019. (New model; indistinguishable from the old one)
  12. IKEA DINERA - Coffee cup and saucer, beige / 6 pack - 18 cl. Amazon UK. Retrieved on November 26, 2018.
  13. File:312PuttingDownTableMats.png
  14. File:312RightDecision.png
  15. DINERA: Side plate, beige. IKEA US.
    FABULÖS: Glass, green. IKEA US. Archived from the original on September 5, 2015.
  16. 16.0 16.1 File:312Mom.png
  17. File:110MMSeesDavid.png
  18. File:112DayGoing.png
  19. File:213ComfortsFromHome.png
  20. IKEA GRUNDTAL. 1-day. Retrieved on December 22, 2018. (120 cm)
    GRUNDTAL Wall shelf Stainless steel. IKEA UK. Retrieved on December 22, 2018.(60 cm)
  21. 21.0 21.1 File:312AboutToOpenNote.png
  22. IKEA KUNGSFORS Stainless Steel S-Hooks 6cm for Kitchen Rail BRAND NEW set of 5. Amazon UK. Retrieved on December 22, 2018.
  23. File:312TellHim.png
  24. File:311ServingBreakfast.png
  25. File:604EnjoyYourBreakfast.png
  26. HOGHEM wall shelf, black-brown. IKEA US. Retrieved on December 24, 2018.
  27. File:311WateringThePlants.png
  28. File:312HenryThisIs.png
  29. OMAR 1 section shelving unit. IKEA US. Retrieved on December 24, 2018.
  30. File:312WalkingToKitchenCounter.png
  31. File:312Concentrating.png
  32. Very Rare Circa 1942 Japanese Internment Camp Mail Bag. Amazon. Retrieved on August 25, 2018.
  33. File:312QuietTonight.png
  34. Giant Bird Bowl Jonathan Adler. domino. Retrieved on August 25, 2018.
  35. File:312JoinsYou.png
  36. File:312YoureTheSavior.png
  37. Torre & Tagus 1651-100000 Village Cuckoo Clock, White. Amazon. Retrieved on August 25, 2018.
  38. tall tension arm kitchen roll holder stainless steel. simplehuman. Retrieved on August 25, 2018.
  39. File:312HandItIn.png
  40. File:312RightHere.png
  41. LINEN DOCUMENT BOX SAND. Restoration Hardware. Retrieved on August 28, 2018.
  42. File:312RightHere2.png
  43. CASA TISSUE BOX COVER WHITE. Umbra. Retrieved on August 25, 2018.
  44. Menu – Double Candle Holder White. Panik Design. Retrieved on August 25, 2018.
  45. DISH RACK. Black+Blum. Retrieved on August 25, 2018.
    Black + Blum High and dry Dish Drainer, Lime. Amazon UK. Retrieved on August 25, 2018.
  46. Joseph Joseph - Multi-coloured 'Elevate ' 6 piece kitchen utensils with carousel stand. Debenhams. Retrieved on August 25, 2018.
  47. File:312NoIAmNot.png
  48. File:312WalkingToKitchenCounter.png
  49. PLASTIS Dish brush, assorted colors. IKEA US. Archived from the original on March 3, 2017.
  50. IKEA Grundtal Paper Towel holder stainless steel Kitchen shelf hanger. Amazon UK. Retrieved on November 26, 2018.
  51. File:312WalkingToKitchenCounter.png
  52. SOCKERÄRT Vase, white. IKEA US. Retrieved on August 25, 2018.
  53. File:312LifeAlteringDecision.png
  54. File:605PerfectBabysitter.png
  55. File:606TheRealFun.png
  56. File:618AllByYourself.png
  57. File:312APiratesLife.png
  58. File:523GoldFlipsTray.png
  59. The End Bookend. Geek Alerts (November 3, 2011).
  60. File:312DragHimIntoAllThis.png
  61. File:312HenryThisIs.png
  62. Tumblr ONCE UPON A TIME fashion and finds — Anthropologie Faccia Serving Bowl in Green as seen in Emma and Henry's apartment in episode 3x12 "New York City Serenade." on Tumblr  (March 17, 2014)
  63. KNYCK Napkin holder, black. IKEA US. Retrieved on August 25, 2018.
  64. Gittins, Susan (November 14, 2013). SHOOT: ONCE UPON A TIME's #CaptainSwan (Jennifer Morrison & Colin O'Donoghue) in Stanley Park as NYC's Central Park. Hollywood North. “On Tuesday, Once Upon a Time shot scenes at Strathcona School and in Gastown's Koret Lofts, part of a recent shift out of studio and back into more on-location filming in and around Vancouver.”
  65. 55 E CORDOVA - KORET LOFTS. Albrighton. Retrieved on August 29, 2019. (In the gallery, swipe to the right until you get to number 24, which is an exterior photo of the building)
    Exterior of the Koret Lofts
    File:718SamdiHoldings.png (notice the identical roofing above the windows, the design of the steps and the red building in the background)

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