Storybrooke Daily Mirror

The Daily Mirror is the newspaper in Storybrooke, Maine. The Daily Mirror reports many articles that expose Emma's troubled past to Storybrooke's citizens, or ones that slander her. It, like many other businesses in the town, is controlled by the mayor, Regina Mills. Sidney Glass was formerly its chief editor.

Headlines that appear on the front page of the Daily Mirror relate to major plot events of the current episode.

Front Page Headlines

 * Stranger Destroys Historic Sign
 * Welcome Home, John Doe
 * Ex-Jailbird
 * Heartless!

Characters appearing on the Daily Mirror front page

 * Emma
 * David
 * Mary Margaret

Trivia

 * The name of the newspaper, Daily Mirror, refers back to Sidney's Fairytale Land character, a genie who seals himself into the Evil Queen's mirror after using his last wish.