Storybrooke

"Somewhere horrible. Absolutely horrible. A place where the only happy ending... will be mine."

- Evil Queen to Snow White

Storybrooke, Maine is a Land Without Magic location featured on ABC's Once Upon a Time and Once Upon a Time in Wonderland. It first appears in the first episode of the first season of Once Upon a Time.

Inhabitants

 * Albert Spencer
 * Alexandra
 * Anton º
 * Archie Hopper
 * Ariel º
 * Ashley Boyd
 * Astrid
 * August Booth º
 * Aurora
 * Ava Zimmer
 * Bashful
 * Belle
 * Billy †
 * Cora º †
 * David Nolan
 * Doc
 * Dopey
 * Dr. Thatcher
 * Dr. Whale
 * Emma Swan º
 * Eric
 * Felix º †
 * Flying Monkeys
 * Friar Tuck
 * Sheriff Graham †
 * Granny


 * Greg Mendell º †
 * Happy
 * Henry Mills º
 * Hook º
 * Jefferson
 * Jim
 * John Darling º
 * Johanna †
 * Kathryn Nolan
 * Keith
 * Knave of Hearts ^
 * Kurt Flynn º †
 * Leroy
 * Little John
 * Lost Boys º
 * Maleficent
 * Marco
 * Marian
 * Mary Margaret Blanchard
 * Merry Men
 * Michael Darling º
 * Michael Tillman
 * Miss Ginger
 * Mitchell Herman
 * Moe French
 * Mother Superior


 * Mr. Clark
 * Mr. Gold
 * Mr. Krzyszkowski
 * Neal Cassidy º †
 * Neal Nolan
 * Nicholas Zimmer
 * Paige
 * Peter Pan º †
 * Pinocchio
 * Pongo
 * Regina Mills
 * Robin Hood
 * Roland
 * Ruby
 * Sean Herman
 * Severe Nurse
 * Sidney Glass
 * Tamara º  †
 * Tinker Bell
 * The Shadow º
 * Walter
 * Wendy Darling º
 * William Smee
 * Wolf *
 * Zelena †

Visitors

 * Alice
 * Anton
 * Ariel
 * August Booth
 * Cora †
 * Cyrus
 * Emma Swan
 * Glasses
 * Greg Mendell †


 * Henry Mills
 * Hook
 * Keychain
 * Kurt Flynn †
 * Neal Cassidy
 * Tamara †
 * White Rabbit
 * Wraith

Trapped in Storybrooke
When someone attempts to leave Storybrooke, something always prevents the person from actually leaving: When someone crosses the Storybrooke town line, he or she forgets everything about his or her life in the Enchanted Forest due to Mr. Gold bringing magic: As a counter effect to retaining one's memories: As a solution to regaining one's memories of his or her prior life in the Enchanted Forest: When Someone tries to leave Storybrooke, he or she gets carried away by a Flying Monkey and they are turned into a Flying Monkey
 * -|Season One=
 * Ruby desires to leave for Boston, but her grandmother suffers a heart attack and that keeps her in town.
 * Ashley attempts to escape out of town to Boston so she can keep her baby, but goes into labor before exiting the border.
 * Kathryn applied to a law school in Boston and decides to move there alone, but is kidnapped by Mr. Gold before she makes it out.
 * Emma is forced to take orphan siblings Ava and Nicholas Zimmer to Boston and place them into the foster care system, but her car breaks down on the drive out of Storybrooke.
 * -|Season Two=
 * Mr. Clark is pushed out by Leroy in an experiment to see what will happen if someone crosses the town line, and he suffers memory loss.
 * Belle falls over the border when she is shot by Hook and she loses her memories.
 * Mr. Gold created a spell to allow himself to cross the border with his Enchanted Forest memories still intact. He pours a memory potion on an object of great sentimental value, and it becomes a talisman allowing the person to cross the line and keep their memories. He first tested this out on William by dumping some of the potion on his hat. Then, he pushed William across the border with the hat. The potion works, and thus, Mr. Gold later uses it on his son's shawl and wears it as he crosses out of town.
 * Mother Superior created a memory potion, with one of the ingredients being a strand of Pinocchio's hair, in order to enable the user who drinks it to have his or her memory restored. She made two doses of the potion and gave them to Leroy. In order for the potion to work, the potion must be poured into an object of sentimental value to the one who drinks it. The dwarves find Mr. Clark's old drinking stein at the pawnshop and later use it so he can regain his memories. As for the other potion dose, Leroy hands it to Mr. Gold, which he decides to have Lacey drink it so she can become Belle again.
 * -|Season Three=
 * Little John accidently goes passed the town line and is turned into a Flying Monkey.

Locations
For detailed location information, please see the list of Storybrooke locations.

Notable Businesses

 * Any Given Sundae ^
 * Atlantic Twine & Net
 * Dark Star Pharmacy
 * Dave's Fish & Chips
 * Duperré & Hughes
 * Game of Thorns
 * George's Taverna
 * Granny's Bed and Breakfast
 * Granny's Diner
 * Hopper Psychiatry Office
 * Marine Garage
 * Modern Fashions
 * Mr. Gold Pawnbroker & Antiquities Dealer
 * Neighbor's


 * Purbeck Shoe Store
 * The Rabbit Hole
 * Sara's Ice Cream
 * Storybrooke Cannery
 * Standard Clocks
 * Storybrooke Coffee Co
 * Storybrooke Dental
 * Storybrooke Country Bread
 * Storybrooke Library
 * Storybrooke Hardware & Paint
 * Storybrooke Pet Shelter ^
 * Storybrooke Post Office
 * Storybrooke Real Estate
 * Storybrooke Savings & Loan

Trivia

 * The town's name is a pun on "story book".
 * Filming of Storybrooke scenes takes place in Steveston Village, British Columbia, Canada.
 * Storybrooke can be accessed by other worlds in the following ways: via the Land Without Magic at the Storybrooke town border, via the magic wardrobe, using the ashes of the wardrobe combined with the waters of Lake Nostos, or throwing a magic bean into the lake to create a portal.
 * Boston seems to be the nearest city to the town because many characters who tried to leave were heading there.
 * According to the marked route on the Darling brothers' map, Storybrooke appears to be in the location of Thomaston, Maine, a small seaport town west of Rockland.
 * Additionally, according to Emma, Boston is four hours away from Storybrooke. This may be an accurate time frame for a drive from Boston to Thomaston, taking delays and speed fluctuations into account.
 * Many locations such as the diner, the mayor's office, town hall, Archie's office, Jefferson's house,  Mary Margaret's school classroom and the pet shelter have forest-themed wallpaper which is a nod to the Enchanted Forest (the pet shelter also has a similar design on the window pane). Real branches are also arranged along the wall in Jefferson's living room, a silver tree-like rack is inside the hat room, and a room in his house has flower printed drapes. In addition, real tree trunks are decorating the interior of the pawnshop and the town bar.
 * Sara's Ice Cream is a real-life Steveston Village business that features Once Upon a Time inspired ice cream names and flavors such as Once Upon a Thyme, Cinderella’s Carriage, Entirely Emma, Mr. Gold and Grumpy's Road.


 * Goof: In "The Thing You Love Most", "The Price of Gold" and "The Heart Is a Lonely Hunter", the blue storefront next to Granny's Diner is the actual Worthington's Haberdashery located on Moncton Street in Steveston Village, where Once Upon a Time films. Later, however, this storefront becomes the Storybrooke Pet Shelter, thanks to a false facade. The storefront next to the pet shelter changes as well, beginning as the actual La Tandoor restaurant before becoming the Duperré & Hughes law firm for the show.
 * Storybrooke's coat of arms is an apple tree.
 * Storybrooke's zip code is 04815.

Appearances
Note: "Archive" denotes archive footage.