Board Thread:General Discussion/@comment-6252544-20140826004244/@comment-26159109-20150417210419

Eskaver wrote:

Nakis91 wrote: I seriously don't get (or like) the S3 DVD cover. You get Pan and Zelena and on the cover its Regina. I mean, why?? Marketing. Regina is one of the popular characters and was one of the early highlights of the show and they used her for marketing. Malcolm and Zelena could be on the cover, but that is a bit more depending on how they market it. Draw the attention of the casual people or just the hardcore fans? I don't agree with Pan and Zelena on the covers. They aren't the main characters. However, I do agree on the marketing. Season 3 DVD cover made no sense ( while season 1 and 2 did). I'm sure that Season 4 cover will have Elsa on it.