Board Thread:General Discussion/@comment-4775130-20160926170627/@comment-24674051-20161003162639

While I happen to be a big KC Chiefs fan (and watching that 'game' was a bitter draught to swallow), I find is actually slightly disheartening that there was such a significant drop right at the start of the game. That tells me that the Once was not able to generate enough interest to keep someone's interest and prevent them from switching after they started watching. Which is too bad, because last nights episode was one of the better ones of recent times, imo. (Personally, I have difficulty watching live on most Sunday's for various reasons, and end up recording the episode, and watching it later in the evening. As was the case yesterday when I did not even start watching the ep prior to the ball game, but waited until later).

But that does also bring up the point that the live rating may take a hit due to SNF (or some random awards show, or various other interruptions that come up), but the viewship does increase when you factor in the DVR +3 ratings. But those do figures don't particularly interest advertisers as much, since most people watching through DVR skip the advertisements.