Episode Title Cards

An Episode Titlecard is the unique graphic used at the beginning of Once Upon a Time episodes.

View the titlecard gallery here.

Season One
Starting with The Thing You Love Most, each episode of Season One (excluding the Pilot) featured the iconic "Once Upon a Time" logo with a forest in the background. Additionally, each episode featured a unique item or object, involved in that episode's story, in the forest. Three images were repeated during the season, for a total of eighteen unique slides.

The episodes and their featured item are listed below:
 * The Thing You Love Most: A black unicorn
 * Snow Falls: Atroll
 * The Price of Gold: Cinderella's Fairy Godmother
 * That Still Small Voice: Rumplestiltskin's spinning wheel
 * The Shepherd: The dragon Prince Charming defeats
 * The Heart is a Lonely Hunter: A Wolf
 * Desperate Souls: The Dark One
 * True North: The Blind Witch's Gingerbread House
 * 7:15 A.M.: Red Riding Hood
 * Fruit of the Poisonous Tree: The Genie
 * Skin Deep: Rumplestiltskin's spinning wheel
 * What Happened to Frederick: Frederick in his golden form
 * Dreamy: The Seven Dwarves
 * Red-Handed: Red Riding Hood
 * Heart of Darkness: Jiminy Cricket
 * Hat Trick: Large mushrooms
 * The Stable Boy: Young Snow White on a runaway horse
 * The Return: August Booth riding his motorcycle
 * The Stranger: Jiminy Cricket
 * An Apple Red as Blood: Snow White walking with the Seven Dwarves
 * A Land Without Magic: The Dark Curse

Season Two
The second season of the show will also make use of the iconic titlecard opening. Five slides have been revealed.

The new items are listed below:
 * A white horse
 * A male and a female on horseback (Likely Snow White and Prince Charming)
 * Mulan
 * Princess Aurora pricking her finger on a spinning wheel
 * A beanstalk

​Trivia

 * Three titlecards were repeated during the first season:
 * Rumplestiltskin's spinning wheel was used for That Still Small Voice and Skin Deep
 * Red Riding Hood was used for 7:15 A.M. and Red-Handed
 * Jiminy Cricket was used for Heart of Darkness and The Stranger
 * It is not yet known whether Season Two will use all new titlecards, or reuse titlecards from Season One