Board Thread:General Discussion/@comment-26159109-20160112193327/@comment-4453062-20160113032558

Michael Macdonald wrote: It would be the same. I remember I was invited to be in a focus group for a show at ABC called "Step By Step" in the 90's because I was in a demographic they were aiming for. It's like social media on a small scale. Participants in the periodic focus groups gave their input and the show staff would take the input into consideration. In fact, ABC still does that. It's called the ABC Studios Brand Advisory Board. As you mentioned, it's essentially a social media type of site where the participants complete weekly polls/surveys for the show that they watch. They also have forums for each show, for the participants to discuss the show openly amongst themselves.